Kabuni is an immersive learning platform for children aged 8 – 18 years, providing progressive teaching, learning and assessment through Web 3 and blockchain technologies.
With the launch of its crypto currency, Kabuni Coin, which rewards children (and educators) for progress on the platform, Kabuni were mindful of the possibility for negative commentary in the media around children and crypto.
Our Approach
A full reputational risk analysis and communications report to identify and mitigate areas of potential crisis and contention.
Results
Kabuni Coin successfully launched without negative press.
Recommendations adopted for future initiatives such as a financial literacy campaign in association with Mastercard and Safeguarding thought leadership.
