Establish a credible and sustainable brand positioning that creates differentiation and raises awareness amongst children, parents and schools.
Re-align the marketing & communications strategy, establishing a solid education proposition and credentials.
A thorough brand audit to determine the brand’s strengths and core messaging for its target audiences.
A fully integrated creative communications strategy and activations across PR, social, influencer and content production.
Source credible partnerships and deliver stand out campaign initiatives. Secure top tier education PR.
Brand: full re-positioning & awareness campaign.
PR: seasonal hooks & thought leadership pieces in top tier titles & educaton press.
Corporate Communications: COVID-19 & BLM.
Content: video production.
Social & Influencer: full activation program.
Partnerships: Cocoa Girl/Cocoa Boy.
ClientKidZania LondonServicesBrand Strategy, PR, Social, Influencer & ContentShare
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