We are over the moon to have made the shortlist once again for the Digital Impact Awards, this time dominating the Best Use of Existing Social Platforms (Medium Budget) Category with not one, but two high profile campaigns. We particularly love these awards as they set the benchmark in digital stakeholder engagement for the industry.
Our multi-award nominated #ROGPantheon campaign for client ASUS ROG (Republic of Gamers) continues to shine with this latest nomination. We are super proud of this one not only because we oversaw the build and management of the entire project, but also because the campaign has now been widely acknowledged for changing the way influencer recruitment is done in the UK. Although not part of our KPIs, we managed to increase overall influencer engagement by 23% in the UK. Check out how we did it in the case study video here: https://lnkd.in/eJRh2wdE
Our Eletta Explore Cold Brew Confessions campaign for De’Longhi UK has also been shortlisted in the same category. Featuring Love Island celebs, Zara McDermott and Sam Thompson, our Cold Brew Confessions social campaign was created to amplify the launch of the new Eletta Explore Cold Brew Coffee Machine and the De’Longhi City Tour.
We’re super proud of all that this campaign achieved, not least the pivotal role it played in positioning the brand amongst a new, younger audience for the brand – no mean marketing feat in anyone’s book!
The Last time Ranieri entered these prestigious awards in 2021, we swept the board with our PUBG Mobile Star Challenge Europe campaign with a Gold in Best Innovation, a Silver in Best Use of Digital and a Bronze in Best Use of Existing Social Media Platforms (Large Budget).
We can’t wait for the results announcement on 18 October!
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